Graham Francis, product marketing manager at Kallik writes about how new technologies are helping pharma companies keep up with changing labelling regulations.
Balancing act
‘Labelling’ is a broad term that covers a number of elements, such as control and package labels, directions for use, and maintenance manuals. It’s also not limited to print and encompasses electronic media presented via a mix of user devices.
With the evolving pharmaceutical market, the industry has had to shift and adapt to the changing times. There’s a need, now more than ever, to balance complex regulations, rising consumer demand and shifting market realities. And due to the uncertainty surrounding Brexit, potential changes in regulations will increase organisations need to stay agile to achieve compliance.