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Innovation formulation: How to innovate in pharma

Simon Hill, CEO and co-founder of Wazoku, examines the formula for great innovation.

Innovation formulation: How to innovate in pharma
Published: | 3 min read

Coming up with new ideas when you are running a business of any size is a challenge. Whose responsibility is it to be innovative and where can you find inspiration are just two questions over which business leaders scratch their heads.

Innovation

However, for most companies the answer is staring them in the face — ideas come from people and from good communication, so you have to engage the army of potential innovators that every company has at its disposal.

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