At this year’s successful pharma packaging and drug delivery exhibition and conference, Pharmapack Europe, experts highlighted forthcoming major industry trends as being personalised medicines, intelligent packaging and US Food and Drug Administration deadlines. The event organisers, UBM, revealed these expert opinions in its latest announcement.
Trends
During the media debate that took place during the show in Paris, Professor Phillipe Arnaud — chief of Pharmacy Department at Bichat-Claude Bernard Hospital and ANSM expert — emphasized that customer feedback will be at the forefront of pharma packaging in the future. With social media facilitating the conversation, he stated that patient feedback about aspects of packaging that they may not like will be easier to obtain, which can then be used by companies to evolve their packaging solutions more effectively.