Marketing lead at Origin, Steve Brownett-Gale, explores four key trends transforming pharmaceutical packaging in 2023 and the technologies on the horizon.
Key insights:
- Prefilled containers and delivery devices are becoming more common, empowering patients to self-administer their own medication at home.
- The active pharma packaging market is expected to grow, involving functions that are engineered to respond to changes in the atmosphere inside and outside the package.
- Developments in 3D visualisation and printing techniques are pushing the design boundaries of both primary and secondary packaging, saving time and money in material wastage and development costs.
In 2023, the pharmaceutical industry faces several financial and strategic risks and in response, must find new ways to offset regulatory and inflationary pressure. At the same time, the industry must continue to reach its sustainability milestones, protect patient safety and invest in innovation to develop the next generation of drugs and delivery systems.