Veeva Systems has announced that UCB has committed to Veeva Vault CRM, the agentic engagement platform for life sciences. Vault CRM provides industry-specific AI to accelerate launch and drive better customer experiences.
“We are excited to strengthen our strategic partnership with Veeva by moving to Vault CRM,” said Edwin Erckens, chief digital technology officer at UCB. “We share a deep commitment to customer success, and Vault CRM will provide UCB the technology foundation to drive commercial execution.”
“Vault CRM is the customer engagement platform that will provide UCB with a stable, scalable, and future-ready technology foundation that will advance UCB’s commercial strategy,” said Chris Moore, president of Veeva Europe. “Working together with UCB, we will support them in that critical mission.”
Vault CRM is part of Vault CRM Suite, the technology foundation for agentic commercial. The Agentic Call Report in Vault CRM creates Commercial Evidence to uncover previously hidden treatment barriers.
