Viacheslav Vasylenko, Сo-Founder & Chief Operating Officer, Viseven discusses digital content factories and why they are essential for pharma companies today.
Modern pharma brands pursue a higher degree of content personalisation to engage with diverse audiences. This means tighter deadlines, higher workloads, and a greater demand for skilled content creators than ever before. If your team is juggling multiple launches, each requiring mountains of content across channels, and you’re drowning in a sea of regulatory approvals, translation requests, and last-minute changes — it may be time to rethink your content creation process.